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Before I reveal to you one of the best ways to develop an automated traffic-generating system for YOUR site, I want to ask you a small favor. Please keep an open mind as you read the next few paragraphs, and forget anything you may have heard about the type of advertising I'm going to talk about. Chances are, what you've heard is either incomplete or simply not true.What I want to reveal to you today is the relatively untapped and huge potential of "Pop-Under" ads. Remember - forget everything you may have heard about these in the past. In the next few minutes I'm going to explain why they are so powerful, and why most people just don't "get it".
Before we go any further I guess I should make sure we are both on the same page by explaining what Pop-Unders are, just in case you aren't familiar with them. It's really very simple ...When you advertise your site with "Pop-Unders", your site is loaded in a separate browser window "under" another website that someone has just arrived at or left. At some point they will close their current browser window - and see your website staring them in the face.You've probably seen these before because Pop-Unders are getting pretty popular. If not, I'm positive you've experienced something very similar called a "Pop-Up". You know, that irritating window that suddenly appeared out of nowhere and interrupted what you were doing?The big difference is that Pop-Unders load "under" their current browser window, so it doesn't bother or interrupt the web surfer in any way. 99% of the time they don't even know your site is there until they move or close their main window, so they aren't in a "bad mood" when they do see it.
Pop-Unders can literally explode your business overnight. Here's why ...Even if you have the "perfect" product or service to promote with Pop-Unders, I don't want you to get the wrong idea - the overall response from Pop-Unders will not be that great. I'm not saying you'll get a 10% conversion rate or anything like that ... far from it.
NOTE: Just in case you are new to advertising, a 10% conversion rate is really awesome ... regardless of the type of promotion you're doing.BUT, Pop-Under traffic is so darn cheap that you don't need a good conversion ratio. In fact, you can make a small fortune even with a horrible conversion ratio. They are so cost-effective that even if I only get 1 sale out of every 10,000 Pop-Unders I still double my money.Let me say it another way, because this is the key and you really need to understand this concept. Quite truthfully, from a response or conversion ratio standpoint even I will agree that Pop-Unders "suck." But because they are so inexpensive, they can be one of the BEST ways to promote your site from an ROI (return on investment) standpoint, and that's all that matters!Remember, all that ever matters is that you are making a profit! It doesn't matter if you've spent $5 or $5000 ... if at the end of the day you have made a profit, then you've had a fairly successful ad campaign. (Obviously, the bigger the profit, the better the promotion is.)
NOTE: In case you're wondering, there's a very simple reason that Pop-Unders are so inexpensive right now. Huge content networks that rely on selling ads as their only source of revenue are barely treading water, and they need to make money any way they can. The "mainstream" online ad industry is in pretty bad shape right now, but savvy web marketers can take advantage of the bargains. But that's not even the best part. Remember I started off this letter talking about the main problems small businesses face trying to promote their website online? Pop-Unders are the solution.
Generating significant traffic to your site usually takes either a lot of money or a lot of time (or both) as I've already discussed. And small business owners usually have neither. Fortunately, Pop-Unders are extremely inexpensive ... but even more importantly ...Whether you want 10,000 or 1,000,000 visitors, it only takes 5 minutes to do!See, here's the problem ... Most people waste a lot of time on trying to promote. I know many people who spend 6-8 hours every day just on trying to generate some traffic to their site, product or service. After a few weeks (or even days) of doing this "monkey work", you'll soon realize what a big waste of time it really is.It's much better to spend 30 minutes or less on promotions and having the entire process automated. That's the difference between working SMART, and NOT HARD.Instead of spending your entire day just trying to generate traffic to your site, you can spend your time on more important things - like developing new products, growing your business, golfing, or whatever else it is that you really want to do.Isn't that the whole point of having your own web business ... so you can have more time and freedom to enjoy life and do as you wish? ... I think so!

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